Skip to content
Blac & Pink

Data Deletion Instructions

Last updated: 16 June 2026

Blac & Pink respects your right to control your personal data. This page explains how to permanently delete your account and all associated data from our systems, including data linked through Facebook, Instagram, or WhatsApp.

1. What data we hold about you

  • Account profile (name, mobile, email, address)
  • Order history (invoices, payments, products purchased)
  • Communications (WhatsApp / Instagram / email / phone interactions)
  • Loyalty points and store credit balances
  • Service tickets, complaints, follow-ups
  • For social-login users — Facebook / Instagram / WhatsApp Business identifier (we never store passwords from social platforms)

2. How to request deletion — three ways

2a. WhatsApp (fastest, no auth needed beyond owning the number)

  1. Send a message to +91 99945 33234 (Akkarai) or +91 85258 66866 (Nungambakkam)
  2. Type exactly: DELETE MY DATA
  3. You will receive a confirmation message within 24 hours requesting OTP verification
  4. Reply with the OTP to confirm
  5. Deletion completes within 7 days. You will receive a final confirmation when done.

2b. Email

  1. Email [email protected]
  2. Subject line: Data Deletion Request
  3. Include: your registered mobile number + name + reason (optional)
  4. Our team will reach out within 48 hours to verify identity (call or OTP) and start deletion
  5. Completion in 7 days from verification

2c. In-store

  1. Visit any Blac & Pink store with valid ID matching your account
  2. Ask the store manager for a Data Deletion form
  3. Manager verifies your identity in-person + submits the request
  4. Deletion completes within 7 days. You will receive WhatsApp confirmation.

3. What gets deleted vs retained

Permanently deleted:

  • Account profile (name, mobile, email, address)
  • Loyalty points and store credit (forfeited)
  • Saved preferences, wishlist, cart, customer requirements
  • Facebook/Instagram/WhatsApp social-login identifiers and conversation history
  • Personal communication transcripts (chat, email, voice notes)

Retained for legal compliance:

  • Invoice records (kept for 8 years per Indian GST and Income Tax rules) — but stripped of personal identifiers, leaving only invoice number + amounts + tax breakdown
  • Returns / refund / warranty claim audit trails (kept for 3 years)
  • Aggregated, anonymised analytics (cannot be linked back to you)

4. What if I came in via Facebook Login or Instagram?

If you signed in using Facebook or Instagram, our Meta-app integration will:

  • Revoke the social-login access token (immediate)
  • Remove your Meta user ID from our database
  • Notify Meta via the Data Deletion Webhook so Meta also clears its app-linked records on your account

After deletion, you can sign in again with Facebook or Instagram — but your prior Blac & Pink history will not be reconnectable, even if you use the same Meta account.

5. Deletion confirmation

Within 7 days of a verified request, we will send a confirmation message (WhatsApp or email, your choice) summarising what was deleted and what was retained for legal reasons. Keep this confirmation for your records.

6. Disputes or follow-up questions

If you believe your deletion request was not honoured or if you have a privacy complaint, contact our Grievance Officer: [email protected]. You may also escalate to the Data Protection Board of India under the Digital Personal Data Protection Act, 2023.

7. Where this URL is published

This page is the canonical Data Deletion Instructions URL for our Meta Business App and is referenced in: Meta App Settings, Facebook Login OAuth dialog, WhatsApp Business API onboarding, and our Privacy Policy.